Don't Settle - Customize Your Pieces to Get the Furniture You Want

There’s no reason to accept what the big-box stores are pushing. At Natural Selection Furniture, the emphasis is on our middle name — Selection. Let us work with you to find custom pieces that are made to your specifications. Our sofa lines are made right here in southern California.

Fast Delivery of Your Sofas and Chairs

Whether you want a casual contemporary sofa, a comfortable recliner, a unique accent chair, you can give us your dimensions and select your fabrics and configuration, and see it delivered to your home in less than a month.

Work With Our Amazing Staff

Confer with our staff and let them help you make the right choice. Be sure to ask us about an in-store or in-home consultation with our in house interior designer. We’ll listen to your ideas and introduce you to design concepts you may not have considered.

Your Home Done Right

Create a comfortable environment for your home with Natural Selection Furniture.

What Our clients Say

“This store has high quality furniture at very good prices. Laurie has great design sense and stocks the most tasteful and functional furniture in town.We moved to Santa Cruz from LA and gave away a lot of things before our move so we needed a couch, bed frame and other living room furniture. We just made our third purchase and have found the most comfortable sleeper sofa we’ve ever slept on, a couch for our living room, end tables, night stands, and two foot stool cubes with storage. We love this store!”

– Marc A.

Our Sofa & Seating Gallery